Ona Privacy Policy

Effective Date: May 6, 2026 | Replaces all prior versions

NOTICE TO CAREGIVERS AND JOB SEEKERS: This policy explains how Ona Care Technologies collects, uses, and shares your information when you apply for caregiver positions through our platform — including through our AI-powered screening process and Responsiveness Score. Please read it carefully before submitting your information.

1. About Ona and This Policy

Ona Care Technologies, Inc. ("Ona," "we," "our," or "us"), located at 1527 19th Street, Suite 220, Bakersfield, CA 93301, operates a B2B caregiver recruitment platform that connects pre-screened caregiver candidates with home care agencies. We act as an independent data controller — not a data processor — with respect to the personal information we collect through our platform, advertising, and screening processes.

This Privacy Policy applies to the website located at myonacare.com (the "Website"), our caregiver intake and screening platform, our AI-powered voice screening system, and all related services (collectively, the "Service"). It describes how we collect, use, share, and protect personal information, and explains your rights with respect to that information.

By using or accessing the Service, you agree to be bound by this Privacy Policy. IF YOU DO NOT AGREE, YOU MAY NOT ACCESS OR USE THE SERVICE.

2. Our Role as an Independent Data Controller

Ona is an independent data controller. This means we determine the purposes and means of processing your personal information on our own behalf — we are not acting as a software vendor or data processor on behalf of any home care agency.

Ona independently funds and manages its own caregiver sourcing and recruitment operations, including advertising on platforms such as Meta (Facebook and Instagram) and Indeed. When you respond to an Ona advertisement or submit your information through our intake process, you are entering Ona's platform directly. Ona — not any individual home care agency — determines how your information is collected, screened, scored, and used.

Home care agencies that partner with Ona receive candidate profiles that Ona has independently sourced, screened, and evaluated. Those agencies do not direct or control Ona's data collection, screening methodology, or scoring systems.

3. Information We Collect

3.1 Personal Information You Provide

When you apply for caregiver positions or otherwise use our Service, we may collect:

  • Full name, mailing address, email address, and phone number

  • Work history, certifications, and professional qualifications

  • Government-issued identification (e.g., driver's license or state ID) for identity verification

  • Responses to application and screening questions

  • Audio recordings and transcripts from our AI-powered voice screening interactions

  • Resume and any documents you upload

  • Payment information (processed securely through our payment processors)

3.2 Behavioral and Performance Data

As part of our platform operations, we collect behavioral signals that inform our proprietary Responsiveness Score and matching systems, including:

  • Response times to outreach and screening requests

  • Application completion rates and engagement patterns

  • Interview scheduling behavior, including whether appointments are kept, rescheduled, or missed

  • Communication patterns and responsiveness across our platform interactions

  • Outcomes reported by partner agencies (e.g., interview attendance, hire status)

This behavioral data is collected across all agencies in our network. It is not siloed to any single agency relationship and forms the basis for your Responsiveness Score (described in Section 6 below).

3.3 Automatically Collected Data

When you access our Website or Service, we automatically collect certain non-personal and technical data, including:

  • IP address, device type, browser type, and operating system

  • Pages viewed, time spent on pages, and navigation patterns

  • Referring URL and search terms

  • Cookie and tracking pixel data (see Section 8)

We may also aggregate and anonymize personal data to produce statistical insights that do not identify any individual.

4. How We Use Your Information

We use your personal information only as described below, or as otherwise permitted with your consent:

  • To operate and improve our recruitment and matching platform

  • To screen caregiver candidates using automated and human-assisted processes

  • To calculate and maintain your Responsiveness Score (see Section 6)

  • To match you with home care agencies in our partner network

  • To verify your identity and professional credentials

  • To respond to your inquiries and provide customer support

  • To send you information about job opportunities and platform updates (you may opt out at any time)

  • To conduct research and analysis to improve our screening methodology and matching accuracy

  • To comply with applicable laws and legal obligations

  • To detect and prevent fraud, misuse, or violations of our Terms of Use

  • In connection with a merger, acquisition, or sale of all or a portion of our business

5. How We Share Your Information

5.1 With Home Care Agency Partners

We share your candidate profile — including your application materials, screening results, and Responsiveness Score — with home care agencies in our partner network for the purpose of facilitating your placement. Agencies receive profiles curated by Ona and do not receive unrestricted access to your raw screening data or underlying behavioral signals.

5.2 With Third-Party Service Providers

We share personal information with trusted third-party vendors who assist us in operating the Service. These vendors are contractually bound to use your information only for the purposes of providing services to Ona and are not permitted to use your data for their own purposes. Our current third-party vendors include:

We urge you to review the privacy policies of all third-party vendors before submitting your information through our Service.

5.3 Other Disclosures

We may also disclose your personal information:

  • As required by law, court order, or government authority

  • To investigate suspected fraud, harassment, or violations of law or our policies

  • In connection with a merger, sale, or change of control of Ona

  • To affiliates of Ona with substantially similar privacy practices

Non-personally identifiable or aggregated data may be shared for any lawful purpose without restriction.

6. Responsiveness Score and Automated Processing

Ona uses an automated scoring system called the Responsiveness Score to evaluate caregiver candidates. This score is calculated based on behavioral signals gathered throughout our intake and screening process, including response times, engagement patterns, screening interactions, and — where available — outcome data reported by partner agencies.

The Responsiveness Score is used to:

  • Prioritize candidates for presentation to home care agencies

  • Assess candidate reliability and likelihood of successful placement

  • Improve our matching and screening algorithms over time

The Responsiveness Score is a proprietary measure developed by Ona. It is not the sole basis for any hiring decision — home care agencies make their own independent hiring determinations. However, your score may affect whether and how quickly your profile is presented to agencies in our network.

You have the right to request information about how your Responsiveness Score was calculated and to contest results you believe are inaccurate. To do so, please contact us at info@myonacare.com. We will review your request and respond within 30 days.

Your behavioral data used to calculate the Responsiveness Score is collected across all agencies in our partner network. This cross-agency data collection is a core feature of our platform and is disclosed here and in our Terms of Use.

7. Google Services

Google Analytics

We use Google Analytics to understand how visitors interact with our Website. Google Analytics uses first-party cookies to collect anonymous usage data (such as pages visited, time on site, and referring URLs). This information is transmitted to Google's servers and used to generate aggregate reports. Google Analytics does not identify individual visitors. You may opt out of Google Analytics tracking at any time by visiting: https://tools.google.com/dlpage/gaoptout.

Google Ads and Conversion Tracking

We use Google Ads to advertise our services and Google Conversion Tracking to measure the effectiveness of our advertising campaigns. This allows us to understand which advertisements lead to caregiver applications and platform sign-ups. Google may use cookies or device identifiers to associate your interactions with our ads. For more information on Google's advertising practices, visit: https://policies.google.com/technologies/ads.

Google Tag Manager

We may use Google Tag Manager to manage and deploy tracking tags on our Website. Google Tag Manager does not collect personal information itself but facilitates the operation of other tracking tools.

8. Cookies and Tracking Technologies

We use cookies, pixels, and similar tracking technologies to operate and improve our Service, deliver advertising, and analyze usage. These may include:

  • Essential cookies — Required for the Service to function

  • Analytics cookies — Used to understand how users interact with our Website (e.g., Google Analytics)

  • Advertising cookies — Used to deliver relevant ads and measure campaign effectiveness (e.g., Meta Pixel, Google Ads)

  • Functional cookies — Used to remember your preferences

You may control cookies through your browser settings. Note that disabling certain cookies may affect the functionality of our Service. For advertising opt-outs, you may also visit the Digital Advertising Alliance opt-out page at https://optout.aboutads.info/.

9. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), as described below.

Categories of Personal Information We Collect

In the preceding 12 months, we have collected the following categories of personal information:

  • Identifiers (name, email, phone, IP address, government ID)

  • Professional and employment-related information (work history, certifications)

  • Audio and electronic data (voice screening recordings, transcripts)

  • Internet or other electronic network activity (browsing and usage data)

  • Inferences drawn from personal information (Responsiveness Score)

  • Sensitive personal information (government-issued ID for identity verification)

Your California Rights

As a California resident, you have the right to:

  • Know — Request disclosure of the categories and specific pieces of personal information we have collected about you, the categories of sources, the business or commercial purpose for collection, and the categories of third parties with whom we share information.

  • Delete — Request deletion of personal information we have collected from you, subject to certain exceptions.

  • Correct — Request correction of inaccurate personal information we maintain about you.

  • Opt Out of Sale or Sharing — We do not sell your personal information for monetary consideration. However, our use of advertising technologies such as Meta Pixel and Google Ads may constitute "sharing" under the CPRA. You may opt out by contacting us at info@myonacare.com.

  • Limit Use of Sensitive Personal Information — You may request that we limit our use of sensitive personal information to the purposes necessary to provide our Service.

  • Non-Discrimination — We will not discriminate against you for exercising your privacy rights.

To exercise any of these rights, please contact us at info@myonacare.com or (310) 913-7894. We will verify your identity before processing your request and respond within 45 days (extendable by an additional 45 days with notice).

10. Data Retention

We retain your personal information for as long as necessary to provide the Service, fulfill the purposes described in this Policy, and comply with our legal and tax obligations. Specifically:

  • Candidate profiles and application data are retained for up to three (3) years from the date of last activity, after which they are deleted or anonymized.

  • Responsiveness Score and behavioral data may be retained in anonymized and aggregated form indefinitely for research and model improvement purposes.

  • Financial and transactional records are retained as required by applicable law.

You may request deletion of your data at any time by emailing info@myonacare.com. Most requests are completed within 30 days. We may retain certain data in anonymized form or as required by law.

11. Security

The security of your personal information is important to us. We implement reasonable physical, technical, and administrative safeguards to protect your data from unauthorized access, disclosure, or misuse. Access to personal information is restricted to employees who require it to perform their job functions.

In the event of a data breach that is likely to result in harm to individuals, Ona will notify affected individuals without undue delay and will report the breach to relevant authorities within 72 hours of becoming aware of it, as required by applicable law.

No transmission over the Internet is completely secure, and we cannot guarantee absolute security. By using our Service, you acknowledge and accept this inherent risk.

12. Children's Privacy

Our Service is not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If we become aware that we have inadvertently collected personal information from a minor, we will take reasonable steps to delete it promptly. If you believe a minor has submitted information to us, please contact us at info@myonacare.com.

13. International Users and EU/UK Compliance

Our servers are located in the United States. By using the Service from outside the United States, you consent to the transfer of your personal information to the United States.

For users in the European Economic Area, United Kingdom, or Switzerland, we comply with the General Data Protection Regulation (GDPR) (EU) 2016/679 and applicable national implementations. Our legal bases for processing personal information include:

  • Performance of a contract — Processing necessary to provide our recruitment and matching services

  • Legitimate interests — Processing necessary for our business operations, including scoring and network improvement, where not overridden by your rights

  • Legal obligation — Processing required by applicable law

  • Consent — Where we rely on consent, you may withdraw it at any time

EU/UK residents have rights to access, rectify, erase, restrict, and port their personal data, and to object to processing. To exercise these rights, contact us at info@myonacare.com.

14. Communications Consent

By providing your contact information, you consent to receive communications from Ona, including phone calls, SMS/text messages, and emails. Standard message and data rates may apply. You may opt out at any time by emailing info@myonacare.com, clicking "unsubscribe" in any email, or replying STOP to any text message.

We will not share your phone number or email address with third parties for their own marketing purposes without your consent.

15. Links to Third-Party Sites

Our Service may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. When you navigate away from our Service, we encourage you to review the privacy policies of any site you visit.

16. Changes to This Policy

We reserve the right to update this Privacy Policy at any time. If we make material changes, we will notify you by email or by posting a prominent notice on our Website prior to the changes taking effect. Your continued use of the Service after any changes constitutes your acceptance of the updated Policy. We will always post the effective date at the top of this page.

17. Contact Us

For questions, requests, or concerns relating to this Privacy Policy or your personal information, please contact us:

Ona Care Technologies, Inc. 1527 19th Street, Suite 220 Bakersfield, CA 93301 Email: info@myonacare.com Phone: (310) 913-7894

Ona Care Technologies recommends that this Privacy Policy be reviewed by qualified legal counsel before publication, particularly with respect to CCPA/CPRA compliance, the Responsiveness Score automated processing disclosure, and cross-agency data sharing provisions.